Isn't Blake Mycoskie a hottie? [You know you're thinking it.]
This morning The Today Show featured a story on TOMS Shoes. Blake Mycoskie, its remarkable founder, is showing all of us how to make a difference.
Mycoskie started his company in 2006 because he wanted to do something to help children in impoverished countries who have no shoes to wear. The idea came after he visited Argentina and observed that without shoes, poor village children are susceptible to cuts and sores that are painful, plus dangerous if infection sets in. They also suffer from podoconioisis, a soil transmitted disease that gets into their systems through the soles of their feet and leads to very serious health problems. In addition to disease, Mycoskie noticed that barefooted children are not allowed to attend school. So he created TOMS, short for “Tomorrow's Shoes,” as a sustainable company with the important goal of donating shoes to those who need them. With every pair of shoes you buy, TOMS gives a new pair to a child in need.
TOMS Shoes are patterned after traditional Argentinean shoes. Often made of canvas with rope and rubber soles, they are light, airy and comfortable. There are 100 different styles, and many sell in the $45 range.
According to various media reports, to-date the company has provided over 600,000 pairs of shoes to children in the United States, South America and Africa. And if you thumb through celebrity magazines, you'll catch well known faces like Scarlett Johansson, Keira Knightley and Brad Pitt wearing their TOMS. You can find TOMS Shoes online and at Norstrom and Whole Foods.
Just in time for Spring