There are 40 colors in the collection, including an assortment of nudes, berries, pinks, reds and what I call Katy Perry bold hues. I bought a nude called pink tea, #40. It goes on wet and smooth and changes from a creamy texture into a silky, long lasting lip stain. Some shades are mattes, others are satin finishes. They are infused with avocado oil and don't dry out your lips like some lip stains do. The product I applied is comfortable and not sticky; and indeed, it does last for hours.
For the best coverage, I like to apply the Sephora Lip Stain in the morning and touch it up later in the day with Maybelline Baby Lips (tinted lip balm) or even lipstick, but if I don't, I still have color on my lips when using only the cream stain, and thus accomplish my goal of less fuss.
So if you're looking for richly pigmented colors that last for hours, I recommend the Sephora Collection: Cream Lip Stain. It works as it claims, plus the many shades are beautiful! $14 each.
You may also enjoy:
DIY: Eyeshadow Primer Recipe
Moodmatcher Luxe Twist Sticks
Drugstore Lipstick Worth Buying
The Best Lip Color Brands Under $10